Communications that stand out from the crowd
With information overload, it’s increasingly difficult for brands to blip on consumer’s radars. In order to influence behaviours and decisions, messages need to resonate with our complex society.
Over twenty years ago, I started out in the advertising industry writing print ads and recording radio spots. But things have evolved a lot since then.
Today’s consumers are looking for something more real, more relatable. And, increasingly savvy, their expectations have never been higher. New technologies that offer unprecedented customer experiences and new media platforms that engage audiences are the future.
My understanding of this future and my ability to create communications that resonate within is what makes me stand out from the crowd.
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Testimonials
It’s not often that I’m surprised, but the ease with which Sarah grasped what we were looking for and simplified complex technical communications was unexpected. I can rely on her to produce creative concepts and solutions, making her a pleasure to work with. We’ve been thrilled with her copy, as have our clients, and we look forward to working with her more in future.
Sarah is one of those people whose organised intelligence is a real tonic in the frenetic workplace. She properly thinks about briefs, delivers on time and has a tone of voice that is right on point for quality brands. Sarah is also an extremely diligent worker and completes tasks on time and on brief. In other words, she’s a very valuable asset to any company.
Sarah has been a tremendous asset to the team while she’s been with us. She fitted in very quickly and made immediate progress on a number of key projects for HSBC. Sarah responds to direction and feedback positively and flexibly. She also works proactively to include her own ideas and insights. She has been punctual and achieved all her deadlines and has communicated openly and appropriately to ensure all the objectives were met.
During her time at Ogilvy, Sarah has shown strong conceptual skills, cracking several key campaigns for the agency. She shows enthusiasm for all projects and is able to turn her hand to any and all of them, writing copy to an exceptionally high standard. I would highly recommend Sarah to anyone who is looking for an experienced and well-rounded copywriter. We wish her all the best for her copywriting career in London.